Box of Astrakhan tomatoes
(Production)
Image video
00:30
The image commercial. TV ads about real life, real emotions and real tomatoes
Client
Green Ray
Creativity
Bright Side
Production
Bright Side
Director
Natasha Bogomolova
Cameraman
Ivan Lebedev
Summary
Promotional video for tomato paste made of real Astrakhan tomatoes. "Box of Astrakhan tomatoes" — happiness in the present!
Process
We completely rethought the meaning of "food commercials at the table". In our video, the table is not just an attribute, but a symbol of family history which witness all changes through the years. 25 years of real life in 30 seconds right in your watch.
Interesting facts
We finished shooting two hours earlier — the shift turned out to be 18 hours.
50
kilos
of Astrakhan tomatoes
60
people
of crew
6
million people
target audience scope
Results
Successful launch of a new product on the market. The percentage of video view till the end is 25%!
